Cardano (ADA) is currently trading at approximately $0.158, reflecting a decline of over 14% just in the past week. Interestingly, while the price is dropping, large-scale investors, or 'whales,' have been actively purchasing ADA, amassing a substantial total of 320 million tokens since July 7.
The overall holdings of key stakeholders have now reached 25.6 billion ADA, marking the highest levels seen since February 2023. This increase in accumulation contrasts sharply with retail investors, who have reduced their holdings by about 0.7% over the past four months. Data from Santiment highlights this dynamic, noting that while stronger investors are buying, retail sentiment appears to be dwindling.
Market Sentiment and Derivatives
Despite the bullish activity from whales, the overall market sentiment for ADA remains bearish. The futures market shows signs of increased pessimism, with the Open Interest in ADA futures dropping to $385 million. The funding rates have also turned negative, indicating that traders are currently more inclined toward short positions.
The long-to-short ratio is at 0.79, suggesting that more traders are betting on a price decline rather than an increase. Technical indicators such as the Relative Strength Index (RSI) sit near 42, indicating a lack of upward momentum. Major resistance levels are positioned at the 50-day EMA of $0.181, the 100-day EMA near $0.211, and the 200-day EMA at $0.280.
Trading Levels and Support
Traders are currently monitoring the $0.16 level as a short-term support zone for ADA. If this level holds firm, targets for recovery could be set at $0.17 and $0.18. A breakthrough above $0.20 would provide stronger confirmation that buyers are regaining control. Conversely, if the price dips below $0.150, the next support is expected in the $0.13 $0.14 range, which could serve as a deeper accumulation zone.
Some analysts speculate that ADA may be correcting within a falling channel, which could serve as a reset before a potential rebound. This situation has led to an interesting contrast in behavior among different classes of investors.
This material is informational and should not be considered financial advice.



