Susquehanna Financial Group initiated its coverage of International Business Machines Corporation (IBM), assigning it a Neutral rating along with a price target of $303. This forecast suggests a limited upside of approximately 2.5% from current trading levels near $295, indicating that while there are positive aspects of IBM's business model, a strong buy recommendation is not warranted at this time.
Analyst James Friedman expressed optimism about IBM's quantum computing unit, estimating its value at $65 per share. This division is seen as a significant player in an expanding market projected to reach $650 billion by 2040. Despite this, Friedman warns of challenges within IBM’s consulting sector, which is perceived as a low-margin business that may dilute overall profitability.
IBM's recent earnings report showed that the company surpassed analyst expectations, posting earnings per share (EPS) of $1.91 against an estimate of $1.81, with revenues hitting $15.92 billion compared to a forecast of $15.60 billion. This represents a year-on-year revenue growth of 9.5%, marking a positive trend for the company's performance.
However, IBM is facing pressures from various fronts. Notably, Starbucks has been reported to develop its own internal AI solutions, reducing reliance on IBM’s software. Additionally, the release of tools aimed at modernizing legacy COBOL code poses a threat to IBM’s consulting revenue, which has been a lucrative stream tied to mainframe migrations. Friedman highlights that



