Strategy's STRC Preferred Stock: June 30 Ex-Dividend Date and Dividend Rate Reset Take Center Stage

Investors are keeping a close watch on two critical events tied to June 30 for Strategy's (MSTR) perpetual preferred stock, STRC. The stock has been under notable pressure, trading near $73 in Friday's pre-market session — approximately 27% below its $100 par value — and declining around 3% before the opening bell.
The first event drawing attention is the ex-dividend date falling on June 30. Shareholders who hold STRC shares prior to this date will qualify for the upcoming dividend payment, while anyone purchasing shares on or after June 30 will be excluded from the distribution. This date simultaneously acts as the record date, determining which investors are eligible to receive the payout. Qualifying holders are set to receive STRC's first semi-monthly dividend of $0.48 per share, with payment scheduled for July 15.
In typical market behavior, a stock tends to dip by an amount roughly equal to its dividend once it begins trading ex-dividend. However, for STRC, a $0.48 adjustment on a stock priced around $73 translates to less than 0.7% — a relatively insignificant move given that the stock has already been experiencing daily swings of 2% to 3%. Analysts therefore consider the ex-dividend date unlikely to serve as a meaningful catalyst for additional downside pressure on STRC's price.
The second and arguably more consequential event is Strategy's monthly dividend rate reset. As a perpetual preferred stock with no fixed maturity date, STRC carries a dividend rate that can be periodically adjusted by the company. Despite STRC consistently trading well below its par value, Strategy has kept the dividend rate unchanged at 11.50% for four straight months.
The numbers, however, tell a compelling story about investor expectations. Based on a one-month volume-weighted average price (VWAP) of $91.46 and current trading levels near $73, STRC's effective yield — calculated as the annual dividend relative to the stock's current market price — has surged to approximately 15%. This gap between the stated rate and the effective yield signals that the market is demanding a considerably higher return than Strategy is currently offering.
Given this dynamic, market participants widely anticipate that Strategy will lift the dividend rate from 11.50% to at least 12% or possibly 12.50% during the upcoming reset. Even so, many analysts point out that a sustained recovery in STRC's price toward par value is far more likely to be driven by Bitcoin's performance than by any modest adjustment to the dividend rate.
Adding further complexity to the picture is the performance of MSTR common stock, which is currently trading around $85 — more than 84% below its all-time high reached in November 2024. This dramatic decline is placing additional strain on Strategy's Bitcoin-leveraged capital structure, raising broader questions about the company's financial positioning as both its common and preferred shares face sustained selling pressure.
